We are proud sponsors of the LPGA NW Arkansas Championship, the annual tournament that brings the best professional golfers from around the world to our hometown. George’s showed our company and community spirit this weekend with nearly 70 Team Members from our Porter Street, Kansas Street, Cassville, OMP and Corporate facilities participating in the 5K at the LPGA benefiting Mercy Hospital.
Author: Sharp Hue
3 Ways to Transform Retail Foodservice

From better-for-you items to innovating with classic proteins, here’s how retailers can change the landscape of prepared foods departments.
The competition for share of foodservice dollars is fiercer than ever before, as consumers today have countless choices when dining out. In many cases, supermarket foodservice, however, hasn’t responded to consumers’ cravings as rapidly over the past one to two years as perhaps they should have. According to a 2018 consumer survey from Technomic, 43% of consumers would purchase prepared foods from a supermarket two to three times per month if they had on-trend, authentic or global flavors that they could not get elsewhere.
This means that to keep consumers interested, grocers need to reassess their foodservice plans and actively consider how to offer restaurant-quality food with a better value proposition than full-service and fast-casual restaurants, which cater to all dining needs. Here are three ways grocers can innovate and transform their foodservice programs into experiential dining destinations to entice a more discerning customer base.
Fresh & healthy
The availability of fresh and healthy meals is important to consumers. While consumers define health in a holistic way, “fresh” and “natural” are the top terms measured that indicate healthfulness, according to Technomic’s April 2019 Global Consumer Trends report.
While a 100% fresh, natural menu is the ideal, any movement toward this goal will be an improvement in consumers’ eyes. For example, managers can:
- Work with suppliers to identify ingredients with natural substitutes and transition those into the supply chain over time.
- Require frequent deliveries and accurate demand estimates to enhance freshness while minimizing waste.
- Offer menu transparency, which is a rising expectation among consumers. Communicating menu ingredients can also help justify necessary price increases.
Modern pizza programs
Pizza remains a staple of the American diet, with 83% of consumers eating pizza at least monthly, and 57% of consumers ages 18 to 34 eat pizza at least weekly, according to Technomic’s 2018 Pizza Consumer Trend Report. Even better news for grocery retailers: Consumers are enjoying pizza throughout the day. Technomic’s Pizza report found that across 24 retail chains tracked (from fourth-quarter 2017 to third-quarter 2018), 12.6% of customers had pizza during a recent foodservice visit, and 16% of pizza purchases took place during a snack occasion (as opposed to lunch or dinner).
When it comes to pizza foodservice at grocery, Technomic’s Pizza report found that 49% of consumers want more authentic pizza offerings, and 44% choose pizza places that use high-quality/fresh toppings and ingredients. This bodes well for grocers looking to get creative with their foodservice pizza programs, going beyond the basics and bringing some excitement to the prepared foods area, deli, grocerant or hot food bar.
For example, grocery chain Publix offers an array of flatbread pizzas in varieties such as spinach, artichoke and chicken; pizza bacon cheeseburger; and Buffalo chicken. Another chain, AJ’s Fine Foods, recently installed wood-fired pizza ovens to combine the theatrics of food preparation with just-made whole pizzas, slices and calzones.
Innovative chicken programs
Most grocers at the very least offer rotisserie and fried chicken as part of retail foodservice. The pervasiveness of chicken as part of a retail foodservice program is as significant to the category as deli ham is to lunchmeat. Today’s consumers, however, crave more from their chicken entrees, beyond the conventional rotisserie or chicken wing. To that end, retailers must implement creative ways to differentiate their offerings.
LTOs can be a great way to differentiate and keep consumers engaged. A seasonal rotisserie LTO like Schnucks that features unique on-trend flavors like Beer Can Chicken or Nashville Hot can be a great way to entice shoppers. Another chain, Weis Markets, is offering Memphis BBQ chicken for consumers to enjoy during the summer.
According to Technomic’s Center of the Plate: Poultry report, 50% of 18- to 34-year-olds say they’re interested in trying chicken entrees with new or unique flavors to provide one-of-a-kind options. Growing ingredients on chicken dishes, according to Technomic’s MenuMonitor, include pepper Jack cheese, lemon, avocado, poblano and honey. Interesting batters and coatings also can help drive appeal, as 42% of consumers say they are more likely to order fried chicken if it’s hand-breaded or hand-battered. Promoting hand-breaded chicken, with simple batters featuring a few spices or complex coatings, helps convey freshness and uniqueness to consumers.
To continue attracting consumers to grocery foodservice, it’s essential to update and innovate foodservice offerings. By continually adding more foods consumers want, grocery can remain competitive with local restaurants. George’s insight driven R&D team can help design a program to drive sales and customer satisfaction. With experience in both retail and foodservice, George’s team can bring restaurant trends and flavors to the deli counter and hot case. To learn more about George’s chicken offerings for deli and retail, visit https://georgesinc.com/ today.
George’s Participates in the Share-A-Meal Program

George’s recently had the opportunity to sponsor a meal for the families staying in the Ronald McDonald Family Room in Rogers, taking one less worry off their plate. The Ronald McDonald Family Room, located in the Mercy Hospital in Rogers, Arkansas, offers a place for families to find respite while caring for their sick child right down the hall. With four rooms, families with children in the neonatal intensive care unit (NICU), pediatrics, and the surgery units can stay close by to their hospitalized children, alleviating travel logistics and budget restraints, and keeping families together and close to the care they need.
George’s, Inc. Acquires Ozark Mountain Poultry

Springdale, AR, USA, October 30, 2018
George’s, Inc. announced it has completed its acquisition of Ozark Mountain Poultry of Rogers, Arkansas. Both George’s and OMP are fully integrated poultry companies with facilities and employees across four states, supplying the retail, foodservice, and industrial market sectors with over 25 million pounds weekly of poultry products and prepared foods.
“It’s an exciting time at George’s as we integrate two established Arkansas family-owned and operated companies into one best-in-class operation. The combined strengths of both organizations will help drive our growth and innovation for generations to come,” Charles George, Co-CEO of George’s. “OMP offers a wealth of operational talent, trusted brands, and they are a tremendous addition to our family and company.”
George’s, Inc. was founded in Springdale in the 1920’s and is now led by its fourth generation, Carl and Charles George. OMP was founded by Dr. Ed Fryar in 2001. Combined, George’s will own and operate eight production locations in four states, employing over seven thousand. “With our combined assets, we look forward to being able to offer consumers additional choices with affordable antibiotic free and non-GMO poultry products.” – Carl George, Co-CEO of George’s. Kirkland & Ellis served as legal advisor, and BofA Merrill Lynch served as financial advisor to George’s.
George’s Grower Spotlight, Q and A: Jerry and Dyanna Moyer

Arkansas Farm Bureau recently recognized the Moyers as the Washington County 2018 Family Farm of the Year. In addition to being a contract grower for George’s, Inc. and raising cattle, the Moyers continue to mentor young men and women at their farm.
Q) What do you raise on your farm?
Dyanna: We have four George’s Broiler Houses, which we built in 2012. We also have 100 acres and 60 registered Hereford cows.
Jerry: We raise children on our farm. Whether it’s our kids or someone else’s kids, I think that’s probably the most important aspect of our farm for us.
Q) When did you first learn about farming?
Jerry: J.O. and Marie Parker owned property near me growing up, and they raised registered Herefords. They didn’t have any children and needed help. My dad passed away when I was four, and J.O. took me under his wing. Basically my second set of parents. That was my education in cattle.
Q) Tell us about your daughters, how are they continuing the family tradition of agriculture?
Dyanna: Chyanne got married at the end of June. She attended Kansas State on a livestock judging scholarship and graduated with her master’s degree in agricultural education. She and her husband are both teaching agriculture at the Renwick, Kansas school district and started an Future Farmers of America (FFA) program for their district.
Caleigh Sue graduated from SAU with a bachelor’s in agri-business and is now getting a master’s in supply chain management. She was a State FFA officer and got a scholarship through the poultry federation. She’s very active in the Agri Club, a full-time recruiter and is going to be a residential director.
Q) How have you personally mentored the next generation of farmers?
Jerry: We’ve helped kids in agriculture clubs with swine projects, land projects and lots of cattle projects. We also have a young man who lives with us now, Paul.
Dyanna: Paul was 15 when he started with us. He grew up in town with no agriculture background whatsoever, but he just jumped right in.
We encouraged him to get involved in Future Farmers of America, and he immediately took to it. In fact, he was on the meats judging team that won state this year.
With our two girls, we had already familiar with the available scholarships for agriculture students. So when he began applying to college, we were able to turn him on to those opportunities.
Jerry: He’ll attend South Arkansas University in the fall on full scholarship. He has a meal plan and housing. He’s pretty happy.
Q) How did Paul come to work at your farm?
Jerry: We were washing chicken houses, and we hired a kid who asked if he could bring a buddy along. We said, “Sure. The more the merrier.” He brought Paul along, and it didn’t take long at all to realize that he was just a really good worker, and he really wanted to be there.
Dyanna: He has worked so hard for everything. He’s helped with cattle, bailed hay, drove a tractor, and he’s learned so much about servicing and maintaining equipment. We gave him a lot of tools to work with, but he did it on his own. Now he will be the first person in his family to go to college.
Q) Why do you feel it’s so important to educate the youth about agriculture?
Dyanna: I work in the public schools. I have an advisory group of twelve kids I see everyday. I ask at the beginning of the year, “where does your food come from?” They say “McDonald’s” or “Walmart.”
I try to bring attention to what people go through to provide food for them, before it gets to McDonald’s and Walmart.
Q) How involved is your family in agricultural organizations?
Dyanna: Jerry is on the board of the Washington County Fair. He’s also been involved in 4-H and FFA in one way or another all his life. So our girls got involved since they were around 5-years-old, starting with showing cattle.
We have a niece that we’re really close to, Dixie. She graduated from Farmington High School, went through FFA and livestock judging. She got a scholarship at Hutchinson Community College in Kansas.
She’s also from town, didn’t live on the farm, but has been involved with ours and now shows cattle at the national level. Next week she flies out to San Francisco to the National Hereford Youth Leadership Conference.
We’re always encouraging the kids to go to things like that. Be a kid! Make connections in the agri industry that may help you later.
Q) How important is the sense of community among farmers in Washington County?
Jerry: It’s huge. We try to always help out when we can. I know a lot of the George’s growers. We’re all close knit and intertwined. We’ll always help each other out if we can.
Dyanna: That’s something we try to instill in the kids who work with us. Always be there when you can to lend a helping hand. That’s how we pay it forward, and some day they’ll be there for you.
Q) How did poultry farming help you achieve your agricultural goals and personal goals for your family?
Jerry: The poultry houses have helped put our girls through college, and helped put Dixie and Paul through college. We’ve also been able to grow our cowherd through the poultry houses.
Q) What is George’s reputation in the farming community?
Dyanna: When Caleigh Sue was a state FFA state officer. She took a video of the trucks pulling in to our farm with chickens and posted it on social media. One kid commented and said “George’s! They’re the best. You picked the right company to grow for.””
Recently we told someone else we were growers for George’s, and they said it was the best to grow for. They treat you the best.
Q) How does George’s play a role in your farm?
For us, it’s an important role. They have to be sound so they can pay us as growers what we need to stay in business. They have to be productive and make money as much as we need to make money. We all have to pay bills, to make food for the people. They have just as much at stake as we do.
My experience at Georges has opened a lot of doors for me.
Q) In what ways have you seen farming change over the years?
Jerry: When you look at pictures of the chickens from the 1980’s and compare (the size of) them to today, it’s a big difference. In my mind, I know that’s just God’s way of feeding his people. That’s what I account to it. I believe He has to feed his people. And the more of us there are, the faster we have to be at producing food.
Q) What does the future hold for the Moyers?
Jerry: We just want to keep doing what we’re doing with the farm and helping kids along the way.
Dyanna: We try to keep paying it forward the way J.O. helped Jerry.
George’s Awarded at Joint Poultry Industry Safety Awards

At George’s, we believe that our people make the difference. Because we care about the well-being of our team members who work to produce great food, we aspire to high standards for safety!
Candice Mendoza, Safety Manager for the Kansas Street plant, accepted awards on behalf of George’s, Inc. at the Joint Poultry Industry Safety Awards for 2017 following the National Safety Conference on August 15th. Both the Springdale Processing and Further Processing Plants brought home Awards of Distinction, and the Springdale Feed Mill accepted the Award of Merit.
Congratulations to our team members at the Kansas Street Processing Plant, Porter Street Further Processing Plant and the Springdale Feed Mill! Thanks for helping us produce quality products with family values.
Bowl for Kids’ Sake

George’s recently participated in Bowl for Kids’ Sake, a bowling fundraiser benefitting Big Brothers Big Sisters of Northwest Arkansas. This year’s theme was “Celebrities”, and George’s brought home the 2018 Big Brothers Big Sisters Team Spirit Award!
Through their one-to-one mentoring programs, Big Brothers Big Sisters NWA is able to serve at-risk youth living in poverty, with an incarcerated parent, or from a single parent home. Pairing the child with a caring adult can brighten the child’s future through increased school attendance, drug avoidance, and improved self-confidence. Fundraisers like this one help raise the support that allow Big Brothers Big Sisters to serve families free of charge. To learn more, visit bbbsnwa.org.
2018 Poultry Festival Entry

George’s entered two teams to participate in the 59th Annual Poultry Festival hosted by the Poultry Federation this year with the theme Peace, Love and Poultry! The teams were involved in the BBQ cook-off, booth decoration, and the skit performance. One of our teams took home the trophy for most creative skit (an incredible lip-sync performance of a Beatles song parody), and directed their $1,000 cash prize donation from the Poultry Federation to Meals on Wheels.
Congratulations to the team for their outstanding performance and groovy spirit!
George’s, “Most Spirited Office”

Northwest Arkansas, home of the George’s Corporate Headquarters, hosts the Walmart NW Arkansas LPGA Championship presented by P&G every year. The region’s premier event returns the last week in June for a week-long celebration of the unique spirit found only in Northwest Arkansas. #NWAChampionshipWeek offers a wide variety of events and activities for the entire community to enjoy. This year, George’s took a team of about 25 to participate in the 5k @ the LPGA Corporate Challenge, benefiting Mercy. The team took home the title of “Most Spirited Office” doing what we do best – being kind to those around us, and cheering our team members across the finish line!

George’s Prepared Foods Division Gives Back

The team members at our Prepared Foods facility in Caryville, TN, know how to have fun while being role models for kids in their community. David Walker, Caryville plant manager, and Jeff Reid, asst. plant manager, organize a group of employees every month to attend local elementary schools’ reading days for pre-school, kindergarten and 1st graders. Recently, they attended Dr. Seuss reading day dressed up as their favorite character, and read their favorite Seuss book. Needless to say, the students and the volunteers had a great time!

David Walker, second from the left, and Jeff Reid, first on the right, with their team on Dr. Seuss reading day at a Caryville, TN, elementary school.
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